UpKeptGet My Website

Free tools · no sign-up

Free tools for local businesses

Quick, genuinely useful tools for local service businesses — no email, nothing to sign up for. Use them to make a decision, spot a gap, or get unstuck, and come back anytime.

Will it pay for itself?

Website ROI calculator

Put in what a new customer is worth and see whether a website pays for itself — most local businesses need just one or two extra jobs a month.

Can customers find you?

Local visibility checklist

Check off what's true about your Google presence and website, and get a score, a grade, and the specific gaps costing you calls. Takes about a minute.

Ideas for your trade

Slogan & tagline generator

Slogan ideas written for your trade — roofing, HVAC, plumbing, salons, and more — that you can make yours with your business name and town.

When you’re ready for the website itself

These tools are free because getting local businesses online is our whole job. When you want the real thing, our design team builds you a fast, professional site — and you see it before you pay anything. $99/month, everything included.

See my website first →